Frank becomes President of Liberto Specialty Co.
He establishes Dine-A-Mite Foods, a chain of snack bars and concessions operating in malls, shopping centers and discount stores.
First concession stand opens in North Star Mall which is the third enclosed mall in North America. Hot dogs sell for 15 cents and popcorn sells for 10 cents. Frank soon sets up 17 snack bars across Texas. He sells more concessions, designs stands, installs popcorn machines, services equipment, and sells products. He designs some of the most profitable drive-in theatre concessions and installs and sells equipment for fast food concession stands.